A word for a quality people often recognise
before they can name it.
Darska did not begin in a laboratory or a boardroom. It began with an everyday human distinction: attention and presence are not the same thing. A person can gather enormous attention, fill every conversational silence, and leave very little behind when the room clears.
Another can speak only when they have something to say. Their clothes are considered but not theatrical. They do not keep returning the conversation to themselves. Nothing about them seems designed to demand the room. Yet the next morning, someone asks: “Who was that person sitting at the end of the table?”
“Attention can be captured. Presence has to be carried.”